Offline media buying
Newspapers & Magazines Media Buying
Effective engagement is very important. Using magazines and newspapers in your media strategy helps you reach the right target audience at their time and place of choosing. Magazines and newspapers allow advertisers to provide detailed information about their products and services. Our newspaper and magazine media buying team covers ad spaces of all sizes, including features, promotions and advertorials. They will choose the right magazine or newspaper for your brand and target market.
Outdoor (OOH) Outdoor Media Buying
Today’s audience spend a lot of time in areas where OOH is displayed such as on the roadside, in airports, shopping centres, petrol stations, billboards, and so on. Most of the digital displays around UAE are managed by media agencies that show timely, responsive ads according to the time of day, the season, and other factors that affect your consumers’ buying cycle.
Our media team in Dubai will work with you to provide different options that are suitable to meet your objectives and budgets. As well as assisting you with the placement and buying of your outdoor media.
Our sister concern Osphere Digital also create some of your ads because we have all the data insights that influence your prospects.
Transit Media Buying
Transit advertising includes media displayed on Metro trains, trams, and more to direct messages relevant to a commuting audience. We design creative, innovative campaigns in the most impactful setting that reflects your offer’s theme, mood, and style. Osphere Media boosts your brand in a way that always leaves your competition behind.
Radio Media Buying
With our experience in radio media buying, we will negotiate the best radio advertising costs and help you develop the idea, write out the script, produce and manage your campaign’s creative work. We determine the formats and stations for you to target in each market, recommend spot lengths for your branding, create informational and promotional messages, and establish target rating point ranges for different kinds of spots.
TV Media Buying
When using TV media buying we develop a strategy based on a number of factors; your target audience, which part of the day will be most successful for you, TV programs that are on at a certain time, regionality, time of year and the length of the commercial. All these factors allow us to reach your target audience efficiently and in a cost-effective manner.
Cinema Media Buying
The cinema is a premium medium with a premium audience, ensuring your advertisement gets premium coverage.
Using cinema media buying helps provide you with an uncluttered media environment with highly targeted audiences that are captivated, engaged and attentive. It can also help increase brand consideration, and encourage a positive mindset towards entertainment.
With our extensive experience as cinema media buyers, we can help you define an effective campaign tailored to achieve your advertising objectives. The way we do this is our team first targets your audience through film packages, regions or audiences with the most efficient cost per thousand and the right environment.
Attracting sponsors is crucial to financing your events as well as having the right systems in place to deliver the value your sponsors require. Our team of experts will acquire, negotiate, and work with you to create a beneficial balance between your event and your sponsor’s marketing objectives.